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133 - Paying for Attention vs. Commanding Attention | Demand Gen Live S2 x29

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The Creative Is Where the Fatigue Happens

The creative is where the fatigue happens, and leto as is of the original question. When can you re use that creative so you don't get that fatigue? And it's been hit or mess belled, by by the way, i've tested it. Sometimes i've had great, um, i've had the same exact response rates on the ad the first at and sometimes something i reused, like it didn't perform well at all. It's kind of interesting, e know, it's hard to gleen.

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