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Episode 31: Turn Your Customers Into Walking Advertisements and Other Accelerated Lead Generation Strategies w/ Alice Heiman

Sales Strategy & Enablement by Revenue.io

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How Do You Follow Up When You've Got Inbound Leads?

Many companies spend a lot of money investing on generating inbound leads. And then the follow up is just horrible, right? Or non-existent. So how do you work with companies in that arena? Well, I always recommend that we have a process to follow up and that it starts with adding value and asking questions and listening. A lot of research has to happen in order to do that. You can learn a lot about a company if you know how to do the research properly.

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