How to land ideas without the 'but'

In October 2025 Sam Stafford came across a blog by Jack Airey, who is now a Director at Public First but was the Head of Planning at Policy Exchange and subsequently spent a few years inside Number 10 as a Special Advisor to the Prime Minister. The opening line of Jack’s blog was ‘How does bad policy get made?’ and he writes about “the war of attrition that is Whitehall policymaking”; "backbench pressure"; and the “lack of institutional understanding” within government about the practical impact of policy proposals. There is a link to Jack’s blog below.

Sam asked Jack if he would be interested in talking about these themes on the podcast and, pleasingly, he was, so Sam thought next about who else it would be interesting to hear from about life inside the Westminster policy-making bubble. How about a civil servant’s perspective? Sam asked Simon Gallagher, formerly Director of Planning in the Department for Communities and Local Government (as was) and he was keen. How about a political perspective? Sam asked Rachel Maclean, former Minister of State for Housing & Planning and now Baroness Maclean of Redditch, and she was keen. And how about a planner’s perspective? Sam asked friend of the podcast Steve Quartermain, former Chief Planner, and he was keen, and so Sam arranged for the four of them to meet at Soho Radio Studios in January 2026 to record the conversation that forms this episode.

The four of them talk about how policy is made and Simon shares his three stages of policy formulation. They talk about how things get to Ministers, how Ministers make decisions and who is involved at what stage. And they talk about whether planning is any different to other areas of public policy.

Correction.

Sam says in the introduction to the episode that Jack was the Head of Planning at Policy Exchange at the time of the 2020 'Planning for the Future' White Paper. In fact Jack was working in Number 10 at the time of the White Paper and helped to write it. 

Some accompanying reading.

National housing policy is dysfunctional we must rewire to get building

Women in Planning

Some accompanying viewing.

Yes, Prime Minister - If the right people don't have power

Some accompanying listening.

My Morning Jacket - Never In The Real World

Any other business.

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Sam is grateful to Richborough, Town Legal and Tyler Grange for supporting the podcast; to Vistry for sponsoring the 50 Shades mugs; and to Nick Stephenson and Rachael Cooper at ViralTribe for recording and editing this episode.

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