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Episode 79: A social media marketing masterclass

CIM Marketing Podcast

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The Importance of Recognizing When Things Are Difficult

Social media is primarily the customer service channel that people want to communicate through. We have to recognise when things are difficult or when things are just a norm and where you can handle it in the normal where it's difficult. But I think generally it's not a problem for most businesses, I don't think. Julie: "There's no reason for you to behave any less professionally than you would do normally"

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