Spotlight Series | Why Promotions May Be The Smartest Place To Invest In Data & AI
Omni Talk Retail
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How to Make Bulk Promotions More Efficient
Jonah: I have to imagine that, you know, this is a key differentiator for them. The promotions that they're offering when you have such a price conscious consumer right now too. This has to be an area where they can't afford to not be doing the promotions,. Is that what you're seeing with some of your retail clients? Jonah: Yeah. Everyone's spending an enormous amount of time on it. Some of them are spending that time wisely and getting payback. And a lot of them are just spending the time. Doing this well can really inspire your customers. If you don't have the data, focus on digitization in order to both capture the data, but
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