Chew on This - Digestable DTC Content cover image

Episode 03 - Ui / UX & CRO CAN'T BE IGNORED

Chew on This - Digestable DTC Content

00:00

CROPs, the Testing Piece Is So Important

CROPs is a company that uses Google Optimize to help businesses get more traffic and conversions. The site's top-down approach has helped it gain millions of customers in the U.S. so far. CROPs also tests its products for psychological benefits, such as getting people to look at gift bar instead of checkout button.

Play episode from 27:17
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app