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124 How a Distance Runner Turned a Shoe Company Into a Billion-Dollar Brand with Angel Martinez

The School of Greatness

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Introduction

Angel Martinez is the CEO of a billion dollar company called Deckers, which owns a brand called UGG and runs multiple different shoe brands. We talk about how he early on took Reebok, when it was only $13 million in sales,. It took to $300 million in sales a year and a half later. How do you stay from getting too comfortable once you get there so that you can continue to grow? He also talks about his most valuable mentor growing up as a distance runner.

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