Woman's Hour cover image

Writer Heidi Thomas, Angela Saini on the origins of patriarchy, Codeword Mascara

Woman's Hour

00:00

The Mascara Code Word on TikTok

The hashtag mascara has racked up more than 100 million views on TikTok. It's the latest code word that has been developed to avoid censorship filters. The euphemism is causing confusion, and nobody can quite agree on whether using coded language to talk about painful experiences is helpful or appropriate.

Play episode from 49:33
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app