The Importance of Streaming News

NBC News now is sort of it is essentially a pitch to the consumer that if you like that sort of cable news on in the background or available when you need it, we will give that to you with this. NBC Universal has managed to sort of let three distinct news networks in NBC, MSNBC and CNBC sort of coexist at times even against their own best interests. But I think what's notable here in terms of throwing all these things against the wall is that the way NBC sees it, they believe in the power of these distinct brands.