Intro

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Episode 1495:

Margo Aaron draws insights from Aaron Sorkin’s Sports Night to unveil the psychology behind successful launches. By emphasizing the power of emotional connection and urgency, she highlights how understanding human behavior can make the difference between a launch that flops and one that soars.

Read along with the original article(s) here: https://www.thatseemsimportant.com/entrepreneurship/secrets-behind-launch-psychology-aaron-sorkin-sports-night/

Quotes to ponder:

"You're only a pioneer in retrospect. In the beginning, you're just weird."

"Most of life is spent around normal people who think you're being weird."

Episode references:

The Paradox of Choice: https://www.amazon.com/Paradox-Choice-Why-More-Less/dp/0060005696

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