Former Searcher Opts to Franchise Instead
Acquiring Minds
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Is There a Bias Against Franchises?
There's kind of a bias against franchises for a lot of people, I think. And they just, they don't have the same romance or maybe they feel less personal than an independent business. So there's definitely perception thing you have to get over. The downside situation there is a lot more severe than what we're doing right now with St. Helme. You buy 10 stores, you build your first store, it's a $300,000 investment, you take out a $200,000 SBA loan.
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