How to Launch a Book and Get Results

I'm afraid that I put all this energy into launching you know launching is such a big thing and it's gonna fail what's failing for me would be no one reading it okay well that's not gonna happen I've already read it so I think that going in with these these fears is not necessarily a bad thing because then I can say please infection with calm right like you are so calm and so confident that that made me feel better. So people always ask should I write a book and I've self published and I traditionally published and it's that's like a totally they're totally different bags those two buckets yeah was this publisher again big one random house portfolio that's great and they're fantastic