#3: Dave Ramsey—How to Be the Guide and Attract More Customers
The StoryBrand Podcast
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Is There a Clear Path to Seven Baby Steps?
Ritf: People like our brand that it is aspirational, and that the inspirational s there where money usually doesn't have that. They always say, clear path, clear path to seven baby steps. And we didn't just make this up. There's data behind it, and millions people have done this. You don't need to fix it. It's not broken. Shut up. Do the plant. Ritf: We've got to pierce through that and let you have some success,. So i want a quick win that says i can start the path."
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Transcript
