Netflix’s ad-tier, SvoD cancellations and the demographic skew of US streaming content.
The Amp Podcast
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Shifts in Streaming Content Preferences: From Unscripted to Scripted
This chapter explores how the merger between HBO Max and Discovery is reshaping content spending patterns in the streaming space. It highlights the temporary rise of unscripted content during the pandemic and the subsequent return to scripted programming as consumer preferences evolve.
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Transcript
