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17 - You Don't Need More Leads | The Hard Corps Marketing Show with Casey Cheshire

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Is There Too Many People on a Sales Team?

The custom acquisition cost from marketing source leads an accompany running the right model is somewhere between one point five and three x less than a pure outbound, am generated lead or sale. And when you're seein that type of cust raquisition cost difference, a, for whatever reason, companies continue to try scale their sales team. Ye, ye, being more productive. R it's all about maximisin human time.

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