Most people treat email like an outdated marketing channel. For me, it’s the most valuable one I have.In this solo episode, Alan Frei explains why email consistently outperforms social media when it comes to building real relationships with an audience and how he grew his newsletter from 0 to 104,000 engaged readers by focusing on value instead of volume.He shares why newsletters often fail, what most companies do wrong, and how a simple shift in strategy can dramatically increase trust and engagement.In this episode, Alan breaks down:- Why email gives direct access without algorithms- Why most newsletters feel like noise and how to avoid that- How email builds stronger trust than social platforms- Why sending less can increase engagementThis episode is part of Alan’s short-form solo series, where he shares practical lessons from entrepreneurship, marketing, and personal branding in clear, actionable max. 10-minute episodes you can apply immediately.👉 Subscribe to the newsletter for insights on entrepreneurship, productivity, and growth:https://www.alanfrei.com/newsletter