GTM Live cover image

2 - Awareness Channels vs. Intent Channels | Demand Gen Live S1 x02

GTM Live

00:00

Is Social Media for Your B2B Brand?

I used to work at a B2B sales cloud telephony company and we used to do a lot of social media. But what I saw was spending money on social media never really got us many leads. We use social media for a lot of retargeting purposes to get them on the website. Next question, Varun. Hope I pronounced that okay.

Play episode from 33:13
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app