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17 - You Don't Need More Leads | The Hard Corps Marketing Show with Casey Cheshire

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Sales Marketing Alignment Challenges

Sale marketing alignment challenges get created by doing that. You're driving a thousand leads and the sales team, after falling up with 30 of them, knows they're all garbageand then so they stop following up. Either way, the costs are mounting. It's almost like iony, please don't tell m any more cost. So for all those different reasons, what i've figured out is by just giving people information at a high frequency in a way that they digest it, and then allowing them to decide,. i'm ready to start my sales process.

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