A Change of Brand  cover image

M&Ms with Kristie Malivindi

A Change of Brand

00:00

Designing a Consumer Journey

"It would be terrifying if anybody actually experienced any brands the way that we set them up as designers," says designer. "We did all that just to show how it all actually the assets then came back together and what kind of stories and experience we could create for the brand" After a quick break, learn more about custom type, some animation principles and how the character revamp gets a little sideways.

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