The Super Bowl represents the biggest event in sports. Streaming expert Dan Rayburn joins co-hosts Nick Meacham and Chris Stone on this episode of StreamTime Sports to break down the real story behind Super Bowl streaming — the numbers, the myths, and why the industry keeps getting measurement wrong.
Key Points:
- How big is the Super Bowl really from a broadcast and streaming perspective?
- Can the industry realistically compare streaming vs. TV when methodologies differ across every platform?
- Why do broadcasters continue using inflated or inconsistent streaming metrics?
- What are the data points we should be asking for?
- Do the economics of live sports work for streaming platforms?
To follow Dan Rayburn's live Super Bowl stream review please visit http://www.superbowlstreaming.com/
