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How To Boost Your Metabolism, Immune System, & Quench Your Appetite With Jacqueline & Todd O'Gara, Founders Of Wanu Water

The Bossticks

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The Importance of Evolving and Innovating in Business

In this chapter of the podcast episode, the speakers discuss the importance of evolving and innovating in business. They talk about how their first bottle design was not attractive and confusing to customers, so they decided to change the name and get a new bottle. They hired a consumer marketing firm to analyze their data and make strategic decisions about their branding.

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