The Importance of Narrative and Fulfilling Promises

I talk with Dr. Richard Landers, an expert researcher on gamification and game-based assessments. We discuss some of the psychology behind why gamification does (and does not) work, as well as why it's so difficult to do it well. We also talk about the use of actual games to assess people's skills and abilities. Is it possible to create, for example, a game that measures people' general mental ability?