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133 - Paying for Attention vs. Commanding Attention | Demand Gen Live S2 x29

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Introduction

We're hiring a refind labs. We'll confer a director of demand gen performance marketing manager, graphic designer, copywriter. If any of those jobs seem interesting to you, i'd encourage you to reach out to a meggan or i unlinked in and apply for the job that's posted. But also for all the podcast listeners, if you want to pave the way on what we're doing an demangin and helping a lot ofike really successful companies do that. It is about adjusting your expectations on time, time to impact, time to measurement. You need to clear the deck before you try this, or you're going to get pressure at one month because the leading metrics

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