
23 - Lead Scoring & Handoff Optimization | Demand Gen Live S1 x12
GTM Live
00:00
Using Competitive Research and Question Based Content
Interviewing 20 customers was the best thing i could have done, says Gerama. Using competitive research and thinking about question based content is going to give you a lot that youc build,. "I like starting with a long form pillar show, but podcasts or a video show, not live to start," he adds.
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