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Designing the Future: A Deep Dive with John LePore on Motion and Design Trends

School of Motion Podcast

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Evolution of Motion Design and Client Relationships

The chapter explores the transformative shift in motion design towards clients appreciating the craft, contrasting the dynamics in creating advertising content versus product design. It also delves into the speaker's journey from studio work to starting a consultancy firm, emphasizing the passion for innovation and personalized client services. Additionally, it touches on projects like the Formula One app and the potential of new technologies like the Apple Vision Pro in creating immersive experiences.

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