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Episode 8 - Why branding is the leading lever to pull on

Chew on This - Digestable DTC Content

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What Brand Are You Dreaming About?

If you had to work for a brand of your choice, what would it be? There's so many. Truff is really good. Some brands that I love their aesthetic. You know I love sparkling water. So Waterloo is like, I love that branding. But like honestly, the perrier branding right now is top notch and they're flavored ones. Wow, that lime one, I drink it just because it looks cool. It's really good. Like I look like I have money. Yeah. What brand were you dreaming about yesterday? Now, I mean, I would love to do branding at Apple because it's so simple. "There's no short term ROI on that

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