
RV 55 - Aligning with Sales on Account Targeting, Creating Content without a Subject Matter Expert, and More! | Revenue Vitals Live #14
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How to Increase Sales Productivity by Optimizing Your Pipeline Source
Marketing is well equipped to create demand especially in certain ways like the product marketing Targeted thing that I talked with Sarah about Hosting a podcast there's definitely things that marketing can do but when you look at it as a business level goal You get your CEO involved other executives posting on LinkedIn getting your partner ecosystem working It can be a much more powerful strategy when you think about demand creation outside of just marketing. um We got a couple of good questions to that came from I'm assuming it came off of your linked in post from this morning This morning on LinkedIn you were talking about the differences between creating demand versus capturing and we got a two-good follow-ups for people wanting to go a


