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138 - We're In the Word-of-Mouth Era of B2B Buying | Demand Gen Live S2 x31

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Are You Trying to Get Ahead of the Pandemic?

I feel like its e we've talked about this before, but i feel like, you know, fear holds people back. For a lot of companies, it's the status quo. And so smart semos that i talk to spend somewhere between 20 and 30 % on things that are difficult to measure,. The next five to ten years are going t be extremely transformational.

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