Content and Conversation: Organic Growth Insights from Siege Media cover image

Recession-Proof Content Marketing w/ Bernard Huang

Content and Conversation: Organic Growth Insights from Siege Media

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How to Navigate the Internal Politics of Refreshing Content

A lot of people don't want to go back and correct somebody else's work. And so it's sort of a touchy subject in that, you know, if the XVP of growth came in and wrote this piece of content and no one wants to touch it because they're still associated with them. "It's also important to really know how to navigate the internal politics," she says.

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