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Chapter 4 Validating Your Hypothesis - The Product Book

The Product Podcast

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Customer Development - The Secret to Being Your Customer

Hoard motor ompany built a special suit, the third age suit. It simulates what it feels like to be an elderly driver with reduced joint mobility. The trick to being your customer is to make sure you're representative of an actual customer. Keep in mind that the goal right now is to figure out whether to build a given thing.

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