Is There a Market for Account Based Sales?

E-learning is not a huge SEO, SEM play because there's not a lot of search volume for the keywords that your business is going after. So you do have to go inverse and go kind of spear hunting instead of shrimp fishing. I disagree with some of the tactics from the marketing side that are prescribed. But in general, as a framework, picking the accounts that you can reasonably sell to if they're small seems like a pretty good idea.