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Episode 21: The Mechanics of Coding

Coloring Outside the Memos

00:00

Navigating the Coding Process in Qualitative Research

This chapter explores the distinction between codes and themes in qualitative research, emphasizing the importance of starting with specific codes to gather detailed data. The speakers reflect on their experiences with coding, the significance of collaboration, and the balance between personal insights and teamwork. They highlight the nuances of qualitative methodologies, advocating for flexibility and direct engagement with data to uncover meaningful insights.

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