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Vanguard Eyes Top ETF Spot over BlackRock

Bloomberg Businessweek

00:00

The Rise of Vanguard in the US ETF Market

This chapter discusses the increasing share of the US ETF market by Vanguard over BlackRock. It highlights Vanguard's growth and BlackRock's decreasing market share, speculating on a potential inflection point. The chapter also explores the competition between the two companies and the strategies they employ.

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