
RV E50 - The Power of an Experimental Mindset in Marketing | Bitesize B2B Marketing with Stephen White
GTM Live
00:00
How to Increase Website Pipeline Velocity
B2b buyers are going to continue over time to want more of a self-service journey and so the place that they're going to go to transact is your website. When you look at website pipeline velocity i think it becomes a very interesting surrogate for overall market demand if you have more people coming to your website saying hey i want to buy now the tide lifts all boats.
Play episode from 28:13
Transcript


