32 - Modern Ways to Drive Brand Awareness | Demand Gen Live S1 x15
GTM Live
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Competitive Search as a Mechanism to Really Close Business
Competitive search as a mechanism to actually closing business, i haven't seen work like their searching that competitive brand for a reason. When someone searches company b, i want to come up number two. And the paid search results tring to steal that search. Um, you get clicks godvan seet. Haven't seen it get all the way through to revenue.
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