
#109: Rachel Botsman—How Trust Works in the Business World
The StoryBrand Podcast
00:00
Introduction
Has a brand ever lost your trust and literally you said, i don't want to do business with them any more? Some airlines are more trustworthy than others. If it's within 75 dollars, i will choose another airline. I would say in gen one of the industries than i have a hard time trusting is many of the companies who are in the air line industry. We believe if you confuse, you'll lose.
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Transcript


