Brand Versus Product Differentiation

For years, dating app Hinge’s slogan has been “Designed to be Deleted” — a bold mission for a company on track to hit $1 billion in annual revenue in the coming years. In this episode of Bold Names, WSJ’s Tim Higgins sits down with Hinge’s new CEO, Jackie Jantos, to discuss the high-stakes evolution of digital romance. How is the company working to remain relevant with Gen Z? Is the rise of AI companions changing real-life dating? And what does the future hold for Hinge’s “Roses”?

To watch the video version of this episode, visit our WSJ Podcasts YouTube channel or the video page of WSJ.com.

Check Out Past Episodes:

The Five Step “Algorithm” Driving Tesla’s Success

Southwest’s $1 Billion Pivot: CEO Bob Jordan on Bag Fees And Other Changes

Can Zillow’s 'Super App' Fix a Broken Housing Market?

‘We Sell Scarcity:’ How Lamborghini Continues to Stay So Cool

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