How Does Social Media Fit Into the Word of Mouth Marketing Equation?

The trust factor on a face to face conversation is two orders magnitude greater than in iis of conversation, even if both sides of the disual conversation already know each other. There's only six known ways that we can figure out to communicate with somebody digetly. So there's so many, your nuances thededidual conversations are just not nearly as effective. Ed wright is ceo of a company called fiz, and he is author of the book fiz which is all about word of mouth marketing.

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