The State of Email and Email Marketing Today

"I think a lot of people are starting to take their eyes off email because of things like Facebook ads or paid advertising periods," he says. "For me, when I send an email to somebody, it's going to be because I know that there is something that's either in that email or sitting at the end of one of the links in that email." He adds: 'If you like my vibe and you're part of my tribe, then I know you'll open up my emails'

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