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Ep. 481: Chris Zook Interview with Michael Covel on Trend Following Radio

Michael Covel's Trend Following

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How to Keep Customers Engaged at the Frontline

CNN's John Sutter talks about the importance of keeping customers on the frontline. He says Apple has done it extremely well, but how does a company get bigger and keep that obsession? The key is having people in the business willing to own the customer experience, he says. "I was struck in my own experiences and in our research by Amazon"

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