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Ep. 258: Megan McArdle Interview with Michael Covel on Trend Following Radio

Michael Covel's Trend Following

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The Importance of Sunk Costs in Business

"I think the idea of a sunk cost and looking to blame people for failure is terribly difficult for a large part of the population," he says. "There are people who are better at it than worse than that." Van Halen was long renowned as an incredible primadontist because they would demand huge bowls of M&Ms in their dressing room, if there were any brown ones.

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