The importance of brand, messaging and visibility

If you wanted to become a better coach…

…open your own gym…

…or just be happier and more successful in life, how amazing would it be to learn from someone with 20+ years practical, in-the-trenches experience?

My guess is pretty darn valuable.

And lucky you, but that’s the entire theme of today’s show!

In this episode, Luka and I go back and forth on the biggest lessons we’ve learned in business, coaching, and life, and I guarantee you’re going to love it.

Let’s do this!

Quotable Quotes:

There’s coaching and then there’s the business of coaching. And when you start a business, you kind of realize how much you don’t know

To achieve what you want to achieve, you need deep goals and reasons around WHY you want to achieve them

You can’t keep one foot in your old life and one in your new one. There’s no halfway version of growth.

This Week on the Physical Prep Podcast:

• Why it’s so important to chase greatness in coaching…
• …but also learning the BUSINESS of coaching
• The power of finding true clarity about what you want in business and life
• Being honest about where you’re at so you can come up with the roadmap to get to where you want to go
• Finding joy in your work and career
• PERMA: What it is, and why it’s so important
• How being an interesting actually makes you a better coach
• The 3 personal qualities that Mike looks for in ALL new hires
• 4 of the hardest things you’ll do in life, and why Luka has chosen to do all of them!

Connect with Luka:

• Vigor Ground Website
• Luka Hocevar Website
• Built to Last Website
• Luka on IG
• Luka’s YouTube
• Vigor Life Podcast
• Built to Last Gym Podcast

Books Mentioned:

• Running Down a Dream – Bill Gurley
• Grit – Angela Duckworth
• This is Marketing – Seth Godin
• Linchpin – Seth Godin
• Flourish – Martin Seligman

Grow Your Fitness Business or Gym with Push Press!

Gym owners and coaches, have you heard about PushPress?

It’s the best gym management software company and it’s revolutionizing the fitness world.

So check this out: PushPress is built BY gym owners. They understand the ins and outs of running a fitness business because they’re “in the trenches” in their own gyms every single day.

Key products like Core, Grow, and Train are designed to help you with everything from billing and scheduling to lead generation and progress tracking.

Built on the “help first” ethos, PushPress places an exceptional focus on prioritizing client needs, listening to feedback from their community, and using it as the impetus for its ever-evolving, innovative features.

And here’s the strongest plug I can give them – I’ve actually switched to PushPress for all of my clients and athletes.

Getting things set-up and running smoothly is not only easier, but also far more intuitive than many other solutions.

So if you’re interested in learning more, just head over to pushpress.com/ppp.

Subscribe, Rate & Share

Thanks for tuning into this week’s episode of The Physical Preparation Podcast!

If you enjoyed this episode, be sure to subscribe on Apple Podcasts, Spotify, and YouTube Podcasts and leave your honest review. I’d also love to connect via Facebook, Twitter, and Instagram or visit our website.

The post Luka Hocevar on the Toughest Lessons He’s Learnined in Business and Coaching appeared first on Robertson Training Systems.