Choosing Routes, Costs, and Unit Economics

Josh details USPS EDDM targeting, printing and postage costs, and per-mailing break-even math for 10,000 pieces.

Play episode from 02:38

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beehiiv is the newsletter platform I’ve used for over a year and a half because their data shows you exactly what’s working. Get 30% off three months at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠beehiiv.com/chris⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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This guy turned $90 into $50K in a year selling ad space on postcards that get mailed to thousands of homes. He finds local businesses in Facebook groups, closes 95% of his deals over text — one plumber paid him $1,100 in five messages. No cold calls, no Zoom, no employees, no ads. He just connects local businesses to local homeowners through the mail and pockets $4–5K profit per run. He even showed me the exact Facebook post he uses and the trick that gets business owners to DM him first. This one blew my mind.

Find Josh:

📩 Community: "Make Money With Direct Mail" on Skool - https://www.skool.com/make-money-with-direct-mail-5685

📱 Instagram: @directmailjosh

TikTok: @directmailjosh

🎥 YouTube: Josh | Make Money With Direct Mail - https://www.youtube.com/@makemoneywithdirectmail

Enjoy!

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