The Importance of Breaking Even

I was at a company called Alice where I drove 2 million in pipeline through organic content creation on LinkedIn. With my salary, I was one of the most expensive people in the company. So even knowing the impact that I drove, it was like, oh, hey, sorry, you're expensive. We need to cut costs. And so I said, all right, I'm not doing this again. I'm going to go do my own thing. It took Nick three and a half years to realize what it took me 15 years to realize.