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Bloomberg Businessweek Weekend - October 15th, 2022

Bloomberg Businessweek

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Outdoor Voices - Is Fiore the Next Lulu Lemon?

The fastest growing segment of our brand is travel commute, which is taking the lessons from activewear and applying it to everyday sportswear. We are maniacal about our product, our level of service. The NPS scores in our stores are off the charts. I think that's why Fiore received one of the highest private market apparel valuations ever because we've been able to demonstrate a commitment to growth.

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