
The Next Wave Of Content Marketing for B2B w/Joe Pulizzi
B2B Growth
00:00
The Tilt and the Tokenization
"I love seeing independent people, one or two people grow a team of 20 multimillionaires," he says. "And that's why we're trying to teach them a business model." The company is developing an app where users can earn points and then use the points to buy in-game items. It could be used for everything from t-shirts to events if it becomes more widely available.
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