The Myth of Selling Feelings

If you have an important, high-stakes presentation that needs to move people en masse in a given direction, Nancy Duarte is the person you'd call.

She's written, visualized, and helped people deliver some of the world's greatest talks. Her Guide to Persuasive Presentations is the best-selling Harvard Business Review guide ever. And if you haven't seen Nancy's TED talk — where she lays Martin Luther King's I Have a Dream speech over Steve Jobs' Apple iPhone release and shows you how they're essentially the same talk — then I don't know where you've been in the last six years.

So I can't tell you enough how honored I am to have Nancy as our guest on this week's episode of Building a StoryBrand podcast. Nancy gives you the tools you need to make your presentation resonate. She's going to show you how to carefully examine and craft seven different sections of your presentation before stepping up on stage.

http://buildingastorybrand.com/66