Behavioral Science For Brands: Leveraging behavioral science in brand marketing. cover image

Bonus Episode - The key lessons from Richard’s new book, The Illusion of Choice

Behavioral Science For Brands: Leveraging behavioral science in brand marketing.

00:00

Praise and Industry Reactions

Richard responds to endorsements from Rory Sutherland, Les Binet, and Robert Cialdini and reflects on the behavioral science community.

Play episode from 00:34
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app