Why do some startups take off ($25M ARR within 2 years) while others - with equally talented founder teams, with equally unique tech, with equally attractive markets, … - struggle to reach $500k, $1M or just feel like they’re pushing instead of customers pulling?
Rob jumps into that question in this week’s Substack and this podcast. The answer is that PULL is not linear - it’s logarithmic - and that explains how startups can have such divergent outcomes.
Rob's Substack post here: LINK
PMF Camp / Work with Rob: LINK
Pre-order Rob's book ("The Power of PULL") - Amazon
Connect with Rob on LinkedIn: LINK
