In this episode, Jeff sits down with San Francisco City Attorney, David Chiu, to discuss his first-in-the-nation lawsuit against major ultra-processed food manufacturers. Drawing parallels to Big Tobacco litigation, David explains how companies like Coca-Cola, PepsiCo, and Kraft Heinz have used addiction science and deceptive marketing – often targeting children and low-income communities – to maximize profits while leaving taxpayers to cover the healthcare costs.
They explore the tobacco industry's direct involvement in building the processed food industry, the 1999 executive meeting that predicted devastating health consequences, and why this lawsuit could reshape how we think about America's food system.
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